Plascencia Projects: Scavenger Hunt by TEXT (Ventura County Fair, Text Messaging, Mobile Coupon, Social Media, MySpace)

The Ventura County Fair Text Messaging Campaign is interacting with it's subscribers in more ways than one! Taking advantage of texting, MySpace, a scavenger hunt and interest from sponsors (creating more great prizes), the Ventura County Fair is creating a database that will be valuable for use in distributing information year round! It's not just about e-newsletters anymore, people have different ways they like to receive information and as long as you are not spamming their phone, they welcome the valuable notices and special offers.

If there is no other way to get signage on your facility due to expense, schedules and changeout, the restrooms are ALWAYS an option! The men have to stare at a wall and the women have to stare at a door, so what better place...they can't move for the time being!!

Here's one great sample of combining MySpace, Texting, Raven and Fun for your subscribers!
From: Ventura County Fair
Date: Aug 3, 2008 9:59 PM
Subject: Mother and Daughter can win front row seats at Raven Symone
Hey girls, are you going to see Raven with your mom on Wednesday? If you are, you can win a seat upgrade at the concert! Text RAVEN to 35350 anytime between now and the concert and you and your mom could win front row seats! (you have to bring your mom, not your friend) We'll text the lucky winner 15 minutes before the show!

This is a close-up of a restroom sign - simple and catchy:) Short enough to read in that precious amount of time!!

Quotes about Plascencia Projects

"I have never seen Social Media like you've done, what a great job!" Nadine Bailey, Dahle for Assembly 2012 Campaign Manager

"It's so cool that we've hooked up. I've always loved your service idea, it's so 'NOW'. Thanks for bringing SLO into the 21st century. ;)" Cecile DeMartini, Beach Butlerz

"As I’ve gotten to know Baley over the past two years, I’ve come to respect her as a competent, dependable professional with valuable expertise in text message marketing and other internet tactics that we’re hoping to put to work for you this year." Michael Geisen, Ntelligent Systems

"I can't believe how much website traffic we are getting as a result of this event!" Phil Koziel, CoastHills & Sponsor of CA Gold Adventure

"I have been to three conferences focusing on social media seminars in the last couple months and I still am walking away with a better grip after this time with you! Thank you!" Donnita Karres, Purple Rhino

"Baley's enthusiasm for what she offers is absolutely contagious. Her attention to detail and ability to organize so many details to a smooth flowing campaign have grown to exceptional levels from her years of prior experience. Baley is professional, reliable, and an expert in text message marketing." Amy O'Kane, Amy Bakes Cupcakes

"Look what I have done already! You have empowered me! Thank you!" Holly Baker, Holly's Diner

"Let me start by saying what a joy it was to meet you and work with you on Thursday. I felt like it was such a productive meeting, and I learned so much from you. Thank you for all you do - your skills are invaluable!!" Wendy Oaks, Marketing at Nevada County Fair

"Thank you so much for injecting some new enthusiasm into this project." Leesha Glanzer, Cayucos Hunger Walk

"You make everything so easy and it's fun to do!"
James Lockwood, Marketing Manager at Ventura County Fair

"I just want to iterate how electrifying the social media techniques I have learned from Baley and from the WFA convention have been for our businesss. Never, EVER have I experienced such an incredble way to build momentum and gather supporters.... and its free! This is AMAZING."
Nancy Riegler, aka Camel Rancher on Dirty Jobs:)

"I'm really getting a lot of traction out of my facebook stuff. Thanks for the kick-start." Troy Bowers, CEO at Amador County Fair

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Scavenger Hunt by TEXT (Ventura County Fair, Text Messaging, Mobile Coupon, Social Media, MySpace)

Quotes about Plascencia Projects

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