Another Fair Season is History

The end of my summers are always bitter-sweet...I love winters on the coast, but it means the Fair Season is over for me.  I enjoyed another great year of text messaging and social media consulting in the Fair Industry.  Thank you to my clients of 2011-you were pure joy to work with!

Viva Las Davis is Styling!

I am SO proud of the Davis County Fair and their marketing genius I have experienced pre-fair!  Their text message list subscribership has surpassed my participation estimates by a long-shot!!!  I am pleased to say that with three days left until the fair even starts, this Fair is already beyond TOTAL participation estimates.  In a first year of using text messaging, Fairs usually receive about 50% of their subscribership pre-Fair and the other 50% during-Fair since people are more excited to participate while at the event.  Congratulations Davis County Fair and good luck with a great Fair!

Viva Las Davis!

What a COOL theme! I can't wait to see what the Davis County Fair in Utah will be doing with their text campaign this year.  I'm so excited to be working with Utah for the third year in a row.

It's a Green Thing

IV Expo is kicking off a major teen texting event tomorrow!  Can't wait to see it in action:)

Early Fair Fun - Social Media & Texting

I enjoyed a quick trip up to the Solano County Fair last week to provide them with a 1-on-1 Social Media Training Session.  It's always so pleasing to hear the satisfaction after a hard day's work!  Conferences are great, but 1-on-1's are SO necessary for some people.  Thank you to Mike and staff for welcoming me into your Fair Office Home:)

Text Messaging is a goal for the California Mid-Winter Fair and Fiesta this year!  They have been waiting for the right timing to reach those teens they always have swarm the fairgrounds for their Annual High School Madness night.  This is the year for them, as their entertainment lineup also consists of a Swift Country Night with tribute music to Taylor Swift all night long.  They couldn't see themselves passing up that perfect combo onto a silver texting platter:)  I'm looking forward to this campaign's excitement as it will be the first text messaging campaign that has truly focused on the teenagers, the perfect example of natural adrenaline!

I am also looking forward to expanding texting in the state of Utah.  I have been working with a fair there for a couple years and this year they were nice enough to send another fair my way, so Cheers to texting in Utah!

...and it's only February:)

Fair Season is underway!

You know it's Fair Time again when you get calls from three fairs in three days!  Looking forward to my fifth year of text messaging and social media training...WOW, crazy to think this emphasis has been around that long for me already:)

No Matter How Young You Are...

It's never too early to prevent losing your hair!  We don't even notice our hair loss because it happens so gradually, but when we do see it, it's gone too far.  Keep an eye out for Central California Laser Hair Therapy machines in local salons so you can try out their treatments.  It only takes three months before a noticeable difference will shine through on your head!  And while you're there, look for TEXT opt-in info to sign up for a free treatment valued at $200!  More info to come soon.

San Luis Obispo Tech Symposium - Sept 22

San Luis Obispo's Technology Group SOFTEC is hosting their 14th Annual Tech Symposium next month.  I will be speaking on a Cool Technologies panel as well as providing Text Messaging for the updates and prizes awarded at the event.  Text SOFTEC to 88202 to receive updates, be entered to win an Inbound Marketing book by HubSpot and automatically receive a discount of $250 good towards any project with Plascencia Projects!

That's a Wrap!

Oh man, doubling subscriber lists, increasing interactive'ness from both the client and the subscribers, trust is building and loyalty is screaming it to all their friends to sign up!

Movies & Texting are becoming very popular!

I was just at the local Spencer's grocery store renting a movie from the "Rental Box" the other day and there was a sign to text for movie deals...so I did!  And today I got a deal for a free movie and I didn't even have to purchase anything to get the free movie...WOOHOO!

Yesterday, Beach Butlerz confirmed their details with me for their first text campaign that will be airing in their new commercial at the Arroyo Grande movie theaters starting July 16!  Movies and texting ~ they get it, do you?  It's all about driving traffic exactly when it's needed!

The word's out! Summer fun: Text BUTLERZ to 88202 to enter to win a Sunset Beach Bonfire Experience from Beach Butlerz!